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Selling your products online abroad

By David Beswick on

Only 56 per cent of Britain’s online small and medium-sized enterprises (SMEs) sell to customers abroad—despite a growing demand for British-made goods, according to a recent survey conducted by market researching firm Ipsos MORI. The survey questioned more than 1,200 SMEs in major online retail markets across the globe. In examining the data, the survey found that countries such as France and Spain had capitalised on international sales in the online marketplace more often than those in the UK.

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The Importance of Online Reputations

By James Halls on

With nearly 40 million smartphone users in the United Kingdom, a customer’s first impression of a business is often through its online presence. A business’ online presence is therefore essential to its long-term success, regardless of size or industry. Because of this, businesses should foster and monitor their online reputations to guide sales, shape their brands and improve customer satisfaction.

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